What happens next explainers
The stages of a matter in plain words.
Law firms and solicitors
Plain-language practice videos that help clients choose your firm
People searching for a lawyer are often anxious and short on time. A firm that explains what happens next, how long it usually takes and what to bring earns trust before the first call. Producing such videos is the part firms never get around to. Chitrio drafts the script from your process notes, narrates it and adds captions, so a partner can approve a video in the time it takes to read a page. Clear, calm videos also reduce the number of basic calls your staff handle, because the answer to what happens next is already on the page the client is reading.
Free trial to start · the cost is shown before every render
Straight answer: Legal marketing is regulated by bar associations and law societies. Do not guarantee outcomes, imply a lawyer-client relationship or give advice on a specific case. Every script needs approval from a qualified lawyer at your firm before it is rendered or published.
How it works
- 1
Choose one practice area topic
Wills and estates, conveyancing, employment, immigration or family matters, one question per video.
- 2
Have a lawyer approve the script
Edit for accuracy and jurisdiction. Add your firm's required disclaimer.
- 3
Render and place on your site
Embed on the practice page and share short versions on social channels.
- 4
Record the approval
Keep the approved script with the date and approver, so the firm can show how each video was reviewed.
- 5
Update when the law changes
Review each video when relevant rules change and retire any that are no longer accurate.
What people make with it
Document checklists
What clients should gather.
Practice area introductions
Who the team is and how they work.
FAQ series
Ten common questions, answered in a minute each.
By market
US firms vary by state and bar rules, UK solicitors follow the SRA, Canadian firms vary by province and law society, and Australian firms by state and territory.
Team introductions
A short video on each lawyer's focus area and approach, so clients can choose who to call.
Questions, answered
Can it handle legal accuracy?
No. A lawyer must check everything.
Can I mention case results?
Only where your regulator allows, and never as a guarantee.
Is it appropriate for sensitive topics?
Yes with care. Keep the tone calm and neutral.
Can I add office locations?
Yes, on the closing card.
Does it work in other languages?
Yes, which can help serve local communities.