Marketing agencies

Add video to your retainers without adding editors

Clients ask for video, and agencies feel the squeeze: editors are expensive, turnaround is slow and every new client multiplies the work. Chitrio lets an account manager turn a brief into a draft video in minutes, with the client's logo, colours and voice applied from a saved preset. The agency keeps the creative direction and the relationship; the repetitive production is automated. Margins improve because a monthly video package no longer needs an editor for every deliverable.

Free trial to start · the cost is shown before every render

Straight answer: Chitrio produces drafts that suit social posts, ads and explainers. Brand films, complex motion design and shoots with real talent are still the work of your creative team. Agree with each client what is AI-generated and keep review and approval in your process.

How it works

  1. 1

    Set up each client once

    Save the client's logo, colours, voice and style as a preset, with their business profile so scripts use the right facts.

  2. 2

    Turn briefs into drafts

    Paste the brief or a content calendar topic. Review the script, adjust the hook and render. Team members can review and approve before delivery.

  3. 3

    Deliver in the right shapes

    Export landscape, vertical and square versions for each channel and send the files or publish to the client's channel.

  4. 4

    Standardise approvals

    Use a simple stage list of draft, internal review and client approval so nothing is published without a sign-off.

  5. 5

    Report on output

    Count the videos delivered and the hours saved per client and include them in your monthly report.

What people make with it

Monthly social packages

Twelve short videos a month per client from a single content calendar.

Paid social creative testing

Five hook variations of one ad to test.

Local campaign roll-outs

One master video localised for several branches or franchises.

Explainer videos for B2B clients

Clear product or service explainers with captions.

By market

US agencies often serve local services and ecommerce, UK agencies SMEs and charities, Canadian agencies bilingual campaigns, and Australian agencies local trades and retail with seasonal timing.

Pitch videos

A short video that shows a prospect what their brand could look like, produced before the pitch meeting.

Questions, answered

Can I keep my agency's name off the video?

Yes. Videos carry the branding you set, which is normally the client's.

Can several team members work on a client?

Chitrio supports teams with roles, so you can separate creating from approving. See the product for the roles available.

What does it replace?

Routine editing on short social and explainer work. It does not replace creative strategy.

Is there an API?

Chitrio offers a developer API. See the developers page for what is available.

How do I price it to clients?

That is your commercial decision. Many agencies add a video package to a retainer and keep the margin.

Related pages

Try a client draft

Create a preset and render a sample video.

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